Our brands

Over the years, our businesses Nationale-Nederlanden and NN have built leading positions in Europe and Japan. In 2014, these businesses came together under the holding name NN Group.

NN Group wants to be known as the ‘You matter’ company: a people-oriented, relatable, and authentic service provider in the long-term financial planning industry. We want our customers to have an experience with our company that lives up to the promise we make. Therefore, You matter is not just a slogan; it defines what we do at NN, influencing every department, every employee and every interaction with our customers.

With our You matter approach, we wish to inspire people to think about what matters most to them. This also means that we take an active role in helping our customers recognise what truly matters to them in life. Our campaigns, focused on understanding the deeper motivations of individuals, and sharing what makes our customers happy, play an important role in this.

We share examples of campaigns in our different markets on NN Group YouTube channel

All our brands

With just over five million retail and business customers, Nationale-Nederlanden is one of the largest and most prominent financial services providers in the Netherlands. It has provided insurance, pensions and banking products since the 19th century.

Nationale-Nederlanden is the main brand name we use in our home market of the Netherlands, and for our international insurance businesses in Poland and Spain.




NN is the brand name we use for our international insurance businesses, which are located in Europe and Japan (with the exception of Poland and Spain). Our international insurance business builds on a strong foundation of more than 11 million customers, a widespread distribution base with a well-developed tied agent channel, and strong partnerships.

Belgium: https://www.nn.be/en

Czech Republic; https://pojistovna.nn.cz/

Greece: https://www.nnhellas.gr/en/

Hungary: https://www.nn.hu/

Japan: https://www.nnlife.co.jp/

Romania: https://www.nn.ro/acasa

Slovakia: https://poistovna.nn.sk/

Turkey: https://www.nnhayatemeklilik.com.tr/

OHRA was founded in 1925, and was originally known as Onderlinge ziektekostenverzekeringsfonds van Hoogere RijksAmbtenaren (Mutual health insurance for senior civil servants). OHRA is a direct insurer with over 500 employees serving about 800,000 customers. Its insurances include healthcare, car, residential, pet and insurances for the self-employed.


Movir has specialised in independent disability insurance for business professionals for over 100 years. Movir helps professionals who like to work and live healthily to take one step better every day. Its services aim to help them achieve this in a socially responsible and sustainable way by offering individual focused prevention.


For more than 50 years, AZL has provided advice on legislation, actuarial matters and pension communication to pension funds that today have a total of 1.5 million members. AZL facilitates the shared effort of pension funds, employers, and their employees to achieve optimal and future-proof collective pensions. AZL draws on its substantial knowledge of the world of pensions and wealth of experience to administer dozens of unique pension schemes.


BeFrank is an online pension provider in the Netherlands, operating alongside traditional insurance companies and pension funds. BeFrank was founded in 2010 and aims to actively engage customers in their pensions. BeFrank wants to make retirement simple and understandable, and does this by offering tools so participants can make their own choices about their future income.  


ABN AMRO Verzekeringen is a joint venture of NN Group N.V. and ABN AMRO Bank N.V. that caters to the Dutch retail and business markets, selling life insurance, general insurance, income insurance and pensions. ABN AMRO Verzekeringen serves over a million customers through ABN AMRO Bank distribution network. ABN AMRO Verzekeringen combines the best of both worlds: the insurance knowledge of NN Group and the first-rate service and advice provided by ABN AMRO Bank.


Woonnu is a mortgage lender on the Dutch market, with solutions for consumers who want to make their home more sustainable. Woonnu started in the summer of 2020 as an independent subsidiary of Nationale-Nederlanden Bank. Woonnu responds to the increasing demand of home buyers, mortgage advisors and investors for sustainable and contemporary solutions and thus contributes to the realisation of the commitment of the financial sector to the Dutch climate agreement.


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Our main brands